PUTRAJAYA, Producing video content of places of interest to promote tourism in Putrajaya and Selangor is one of the tasks that must be fulfilled by the 80 participants of Tourism Malaysia Media Explore Race (TOMER) 2023.
Tourism Malaysia director-general Datuk Dr Ammar Abd Ghapar said the participants were divided into 20 groups and each group had to upload creative videos on tourism products at every checkpoint during the race on their respective social media accounts.
"The concept for this race is explore and expose. concept. We want the participants not only to answer the treasure hunt questions and solve the challenges given, but we also want them to promote tourism products that are in Putrajaya and Sepang.
"There are a lot of hidden gems around us that many people still do not know,” he told Bernama after flagging off participants of TOMER 2023, who are in 20 vehicles, here today.
He said TOMER 2023, the second to be organised since last year, involved the participation of five international media teams, namely from Indonesia, Thailand, Singapore, the Philippines and Brunei.
The challenge this year will see participants going on a mission to travel and explore treasures in Putrajaya, as well as the coastal route in Selangor, in vehicles sponsored by Perodua.
During the race, participants are required to stop at eight check-points in Putrajaya, namely Dataran Putra, Astaka Morocco, Wetland Studio, Nasyrul Quran Complex, Anjung Floria, Equestrian Park, Secret Garden Putrajaya and Tangga Putrajaya.
The race in Selangor involves six check-points, namely Homestay Banghuris, Pantai Bagan Lalang, Pantai Morib, Pantai Kelanang, Istana Bandar Jugra and the Mah Meri Cultural Village in Carey Island.
"In line with the government's desire to make 2026 a Visit Malaysia Year, Tourism Malaysia has carried out various promotional and marketing activities to increase the contribution of the tourism sector to the country's economic growth.
"Through this TOMER 2023, we hope to promote tourism products, as well as strengthen public-private cooperation to make Malaysia one of the preferred tourism destinations in the region," he added.
TOMER 2023, held for three days and two nights beginning today, is organised through a strategic collaboration between Tourism Malaysia with Perodua, Putrajaya Corporation and Tourism Selangor.
Source: BERNAMA News Agency